Browsing by Author "Hananto, Akhyari"
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Promoting Values Trough Product Diversification to Build Positive Perception Towards Image of Indonesia (Case Study : Good News From Indonesia)
Hananto, Akhyari; Subadi, Lucky Cahyana (The 3rd ICOEN 2016 - Book 3 - Universitas Ciputra, 2016-08-22)The objective of the study is to identify the influence of products' diversification by Good News From Indonesia in enhancing competencies of such products towards reaching bigger and several of audiences. The study is ...