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    • Promotion Mix Development Strategy Happy Tummy 

      Juwita, Grace Virginie; Bernardus, Denny (The 3rd ICOEN 2016 - Book 1 - Universitas Ciputra, 2016-08-22)
      The following research covers the strategies needed to further develop the promotion mix of Happy Tummy. This research is conducted with several concerns, i.e.a decrease in the company sales turnover andthe result of initial ...