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Title: Sosialisasi Dan Pembelajaran Karakter Entrepreneurship Melalui Iklan Axis
Authors: Anggrianto, Christian
Keywords: Entrepreneurship, Television Advertising, Entrepreneurship Education
Issue Date: May-2010
Publisher: Vicidi – Vol.1 No.1, Mei 2010 – ISSN: 2086-8774 - Universitas Ciputra Surabaya
Citation: Anggrianto , C. (2010). Sosialisasi dan pembelajaran karakter entrepreneurship melalui iklan axis. VICIDI Scientific Journal, 01(01), 001-009. Retrieved from
Abstract: Entrepreneurship still reside in a gray area that not many people in Indonesia understands, and information about it is still minimal. Axis as one of the Indonesia cellular provider has created a commercial television advertising that gives a clear image of entrepreneurship in a real word, by using every day activities and thing around us as an example. By the existence of that kind of advertisement we’re hoping that Indonesian people can be inspired to be an entrepreneurs.
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