Now showing items 1-5 of 5
The Role of Students’ Monthly Spending, Mentoring Quality, and Money for Business in Entrepreneurship Learning
(Proceeding (ICONEE), Entrepreneurship Education towards ASEAN Economic Community – 28-29 August 2014 – Universitas Ciputra, 2014-08-28)
This research was aimed at finding out the differences in student’s academic achievement based on student’s monthly spending, mentoring quality, money for business, and the interaction among those three. The design of this ...
The Influence of Publisher’s Promotion Through Social Media Towards The Consumer Awareness of Fantasy Novels: A Case Study of Ther Melian Novels
(Proceedings The 1st ICOEN – 18-19 September 2014 – ISSN: 2356-3206 – Universitas Ciputra, 2014-09-18)
The continuous annual growth of the book industry has resulted in the increase of competition among publishers. Inevitably, publishers are required to execute a range of marketing efforts to increase consumer awareness. ...
DESIGN STRATEGY FOR PROPERTY DEVELOPER ADDRESSING THE POLICY OF BANK INDONESIA
(Universitas Ciputra Surabaya, 2014-09-18)
The background of this research is the issuance of “Surat Edaran Bank Indonesia (SEBI) No.15/40/DKMP” dated to September 24, 2013, which explains the regulation of Loan To Value (LTV) in the property industry. This leads ...
The Influence of Product Quality on The Purchased Decision Educational Children Books
(Building and Growing Entrepreneurial Organizations, 2014-09-18)
The concept Margnal Cost Pricing (MCP) is particularly relevant when used inthe environment of State-owned Enterprises, especially for companies engaged in the field of community serviceand has strategic position in ...
Pengembangan Pola Kemitraan Ritel Skala Kecil Untuk Meningkatkan Kinerja Pemasaran Dan Daya Tahan Usaha (Studi Pada Ritel Perdagangan di Jawa Timur)
(Proceedings Forum Manajemen Indonesia 6 (FMI 6) – November 2014 – ISSN: 2407-0548 – Departemen Manajemen Fakultas Ekonomi & Bisnis Universitas Sumatera Utara Medan, 2014-11)
Retail business competition in Indonesia is complex to support the traditional retail durability efforts in indonesia. So, it’s necessary to develop the partnership pattern that is oriented in entrepeneurship and business ...