Surviving Conflict: A Case Study of Tourism Industry in Maluku

Abstract

Once was known as the island of spices during the colonialism era, Ambon, the capital of Maluku mostly known as the province of one Thousand Islands. This archipelago gifted with such a beauty only nature can offer. Maluku has been known as one of the best region for marine tourism in Indonesia; beautiful sandy beaches, variety of marine life, plenty of coral reef sand clear blue water. This province has an enormous potential of tourism industry yet to be developed. Being said that. The peacefulness of Maluku is crushed with religious conflict between Christian and Muslim in 2009. Every sector of life was suffering from this tremendous conflict, tourism industry is one among many, due to the unbearable situation. This conceptual research is aimed to find the best way for Maluku to overcome the conflict and also to gain it's formerly glory of the tourism industry and to develop even more. Data from the tourism office board, books and related articles are used to help writer in making the analysis. As there 'would be a silver lining in every cloud, what once broken and tear apart with conflict, will find its way up back. Maluku not only will recover the conflict, its tourism industry will rise again as long as the community is willing to maintain the peacefulness of their own.