Browsing by Subject "Qualitative, marketing, marketing mix, distribution company, promotion"
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Marketing Mix Analysis on PT. Anugerah Gala Persada
(The 3rd ICOEN 2016 - Book 2 - Universitas Ciputra, 2016-08-22)The purpose of this paper is to analyze the marketing mix of PT Anugerah Gala Persada, a distribution company based in Surabaya. The company is a start-up company thus facing many challenges during its early stage of doing ...