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    The Role of Price Promotion and Product Quality in Influencing the Intention to Repurchase Cok-Kis Cookies 

    Vashti, Hannah; Antonio, Tony (Knowledge E, 2021)
    Repurchase intention is crucial to the continuity of businesses especially snack businesses. Customer satisfaction is one of the dominant variables influencing repurchase intention. This purpose of this study was to ...

    Copyright©  2017 - LPPM & Library Of Universitas Ciputra
    »»» UC Town CitraLand, Surabaya - Indonesia 60219 «««
    Powered by : FreeBSD | DSpace | Atmire
     

     

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    Author
    Antonio, Tony (1)
    Vashti, Hannah (1)Subject
    Price Promotion, Product Quality, Customer Satisfaction, and Repurchase Intention (1)
    ... View MoreDate Issued2021 (1)Has File(s)Yes (1)

    Copyright©  2017 - LPPM & Library Of Universitas Ciputra
    »»» UC Town CitraLand, Surabaya - Indonesia 60219 «««
    Powered by : FreeBSD | DSpace | Atmire