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Kemajuan Adopsi Teknologi Mendorong Proses Manajemen Inovasi Jasa Sebagai Strategi Memenangkan Persaingan Dalam Bisnis
(Proceeding, Innovation and Technopreneurship for Improving National Economy – 2 Desember 2009 – ISSN: 1412-3525 – Jurusan Teknik Industri Fakultas Teknik, Universitas Surabaya., 2009-12-02)
Latar belakang dari penelitian ini yaitu adanya peranan sektor jasa seiring dengan perkembangan
sektor-sektor lainnya. Sektor jasa tidak hanya sekedar memberikan fasilitas, melainkan juga sebagai
aktivitas yang memungkinkan ...
Implementasi Pembelajaran Entrepreneurship Mahasiswa Berbasis The 5E Learning Cycle Model
(JURNAL ENTREPRENEUR dan ENTREPRENEURSHIP Volume 1, Nomor 1, September 2012 - ISSN : 2302 - 1802 - LPP Universitas Ciputra, 2012-09)
The 5E Learning Cycle Model merupakan metode pembelajaran berbasis proyek. Artinya bahwa mahasiswa tidak hanya diberikan teori tetapi juga pengalaman menerapkan setiap tahap dari The 5E Learning Cycle Model berbasis siklus ...
Kontribusi Pengintegrasian Design Thinking dalam Pembelajaran Entrepreneurship Mahasiswa
(Lembaga penelitian universitas negeri malang, 2012-04)
Penelitian ini bertujuan untuk mengetahui kontribusi pengintegrasian design thinking ke dalam metode pembelajaran berbasis proyek terhadap progress aktivitas belajar dan hasil belajar mahasiswa. Desain penelitian adalah ...
Influence Innovation by Used Statistical Process Control as Tools to Set Up a Cigarette Quality Standard (A Case Study at PT Total Sembilan in Surabaya)
(Proceeding of the 3rd IICIES, Creative and Cultural Entrepreneurship in The New Era – July 2011 – ISBN: 978-979-19081-3-9 – CIEL SBM-ITB., 2011-07)
Purpose -This study to set up a cigarette specification in effort to maintenance cigarette quality. Which the effect to revenue increases too. Design/methodology/approach-This conceptual should be research and develop or ...
The Role of Students’ Monthly Spending, Mentoring Quality, and Money for Business in Entrepreneurship Learning
(Proceeding (ICONEE), Entrepreneurship Education towards ASEAN Economic Community – 28-29 August 2014 – Universitas Ciputra, 2014-08-28)
This research was aimed at finding out the differences in student’s academic achievement based on student’s monthly spending, mentoring quality, money for business, and the interaction among those three. The design of this ...
Pengembangan Pola Kemitraan Ritel Skala Kecil Untuk Meningkatkan Kinerja Pemasaran Dan Daya Tahan Usaha (Studi Pada Ritel Perdagangan di Jawa Timur)
(Proceedings Forum Manajemen Indonesia 6 (FMI 6) – November 2014 – ISSN: 2407-0548 – Departemen Manajemen Fakultas Ekonomi & Bisnis Universitas Sumatera Utara Medan, 2014-11)
Retail business competition in Indonesia is complex to support the traditional retail durability efforts in indonesia. So, it’s necessary to develop the partnership pattern that is oriented in entrepeneurship and business ...
The Influence of Publisher’s Promotion Through Social Media Towards The Consumer Awareness of Fantasy Novels: A Case Study of Ther Melian Novels
(Proceedings The 1st ICOEN – 18-19 September 2014 – ISSN: 2356-3206 – Universitas Ciputra, 2014-09-18)
The continuous annual growth of the book industry has resulted in the increase of competition among publishers. Inevitably, publishers are required to execute a range of marketing efforts to increase consumer awareness. ...
The Planning of Splash N’ Dash Carwash Workshop Seen From Marketing Mix Aspect
(The 3rd ICOEN 2016 - Book 1 - Universitas Ciputra, 2016-08-22)
Motor vehicles are one of the means for people to do their activities. Every year the number of the vehicles is increasing rapidly. The increase in population and wealth of Indonesia’s population each year equals the ...
The Planning of 4PS Marketing Strategy in Apparel Brand Ahimsa
(The 3rd ICOEN 2016 - Book 1 - Universitas Ciputra, 2016-08-22)
The purpose of this research is to determine the right marketing strategic for AHIMSA as a soon to be startup company using 4Ps technique. The subject of this research is 1 customer of competitor brand Zara, 1 customer of ...
Promotion Mix Development Strategy Happy Tummy
(The 3rd ICOEN 2016 - Book 1 - Universitas Ciputra, 2016-08-22)
The following research covers the strategies needed to further develop the promotion mix of Happy Tummy. This research is conducted with several concerns, i.e.a decrease in the company sales turnover andthe result of initial ...