The Effect Of Green Hotel Implementation Concept Towards Guest Satisfaction and Guest Intention To Revisit Favehotel Tuba

Abstract

The purpose of this study was to determine the effect of green hotel implementation towards guest satisfaction and guest intention to return to Favehotel Tuban. The method used in this research is quantitative analysis. The sample used was 100 previous guest of Favehotel Tuban. The method used is purposive probability sampling. Data collection tecnhinques in this study were carried out by distributing quesionnares using a likert scale. Based on the results of data analysis, it can be concluded that green hotel implementation does have significant effect towards guest satisfaction and guest satisfaction does have signigicant effect towards guest intention to revisit Favehotel Tuban.