Browsing Lecture Papers National Published Articles by Subject "User interface"

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Pengaruh User Interface Pada Platform Digital Shopee Terhadap Shopping Enjoyment Customer Dalam Paradigma Information Foraging Theory

Sabar; Dewi, Rosiana Eka; Teofilus; Gosal, Gladys Greselda; Setiobudi, Auditia (MBR (Management and Business Review), 2022)

This research was conducted to examine the effect ofthe user interface on the Shopee digital platform in Indonesia oncustomer shopping enjoyment which is influenced by gender andmediation by the flow experience variable. ...