Browsing Manajemen by Author "Kurnia, Amelia"

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PENGARUH LOKASI DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK “De Bali”

Kurnia, Amelia (Universitas Ciputra, 2014)

THE INFLUENCE OF LOCATION AND PRODUCT QUALITY TO THE CONSUMER’S BUYING DECISION FOR “De Bali” PRODUCT This research was aiming at finding out the influence of location (X1) and product quality (X2) to the consumer’s ...