Browsing by Author "Sabatinus, Samuel"

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    • Innovation Strategy Analysis through a Blue Ocean Strategy for Wear It 

      Sabatinus, Samuel; Utami, Ch. Whidya (7th International Conference on Entrepreneurship (7th ICOEN), 2021)
      This study aimed to find the right blue ocean strategy to get out of the red ocean for Wear It, a startup business engaged in garment convection since 2016. This study went through 3 stages: determining the SWOT, Key ...