• The Influence of Product, Price, and Promotion Towards Purchase Decision on Yumala Brand 

  Kumalasari, Nurita Ayu; Dewi, Liliana (Universitas Ciputra dan STIE Mahardika, 2018-08)

  This research aims to know the influence of product, price, and promotion towards purchase decision of Yumala brand. In this research, the population is customer of Yumala. The sampling was conducted with roscoe formula ...

• The Impacts of The Evaluation of Taste and Packaging on Customers' Buying Decisions on Spikukoe Cakes 

  Warrauw, Wike Laurenzia; Dewi, Liliana (Universitas Ciputra dan STIE Mahardika, 2018-08)

  One of the cakes favored by Surabaya people is my spiku cake. This study examines the cake with the Spikukoe brand. This study aims to determine the impacts of taste and packaging evaluation on buyer's decisions to buy ...

• Case Study Condition of Business Place of PMKL in Development of B.E.S.T Program in Surabaya 

  Suryawijaya, Alan; Dewi, Liliana (Universitas Ciputra dan STIE Mahardika, 2018-08)

  Research entitled "CASE STUDY CONDITION OF BUSINESS PLACE OF PMKL IN DEVELOPMENT OF B.E.S.T PROGRAM IN SURABAYA". This study aims to find out and study the behavior of PMKL finance to develop the business. The type of ...

• Analisis Cara Meningkatkan Kinerja Karyawan PT. Surya Pranoesa 

  Satria, Augie Surya; Dewi, Liliana (Universitas Ciputra, 2018-06)

  The purpose of this research is to find out employees’ performance at PT. Surya Pranoesa and find out the ways of improving. PT. Surya Pranoesa is the company that runs in metal maintenance field, inspection, coating and ...

• Pengaruh Reliability, Responsiveness, Assurance, Dan Empathy Terhadap Kepuasan Konsumen Flosland 

  Armine, Jessica; Dewi, Liliana (Universitas Ciputra, 2017-12)

  The purpose of this research is to know the influence of reliability, responsiveness, assurance, and empathy toward customer satisfaction on Flosland. Samples used are 93 respondents, who were Flosland’s customers. This ...

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