| dc.contributor.author | Katharina, Stacy | |
| dc.date.accessioned | 2024-01-16T05:42:14Z | |
| dc.date.available | 2024-01-16T05:42:14Z | |
| dc.date.issued | 2013 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/6976 | |
| dc.description | Retail business is a trading business thatits business prospectscontinuity relieson direct engagement with consumers. Manytargeted consumers with different levelsof satisfaction makes a retail try to provide the very best of everything they have tooffer in order to win the market, the positive response of consumers, and to stand outamong competitors in the area.With regards to the general purpose of an interior retail design to accommodatethe needs and desires of the community, it is now the time for AJBS Home Furnishingto execute the same in order to realize their vision and mission. As one of the crucialaspects in the discourse of re-branding that the company has planned, the retailinterior design with new shopping concept based product design style is expected tothen deliver ascending revenue and differentiation among competitors, as well aswinning the market favor by the retail design style itself that conduct stylishness, as itis engaged to the atmosphere of their shopping in such stylish areas. | en_US |
| dc.description.abstract | Usaha ritel merupakan sebuah usaha dagang yang kelangsungan prospekbisnisnya mengandalkan keterlibatan langsung dengan konsumennya. Didapatinyabegitu banyak konsumen tertargetkan dengan tingkat kepuasan yang berbedamenjadikan sebuah ritel berlomba-lomba untuk memberikan pelayanan dan produkyang terbaik dengan tujuan memenangkan pasar dan tanggapan positif konsumen,serta menonjol di antara kompetitor dalam areanya.Menanggapi tujuan umum tersebut, perancangan terhadap sebuah interior ritelguna mengakomodasi kebutuhan dan keinginan masyarakat kini diperlukan AJBSHome Furnishing untuk mewujudkan visi dan misinya. Sebagai salah satu aspekkrusial dalam wacanare-brandingperusahaan yang sedang direncanakan,perancangan interior ritel dengan konsep bisnis baru, belanja berdasarkan gaya desainproduk, diharapkan dapat menyuguhkan peningkatan pemasukan finansial dandiferensiasi dari kompetitor, sekaligus memenangkan preferensi pasar dengankarakter gaya desain ritelnya sendiri yangstylish, sesuai dengan atmosfer belanjamereka pada area-areanyadisplayyangstylish. | en_US |
| dc.language.iso | id | en_US |
| dc.publisher | Universitas Ciputra Surabaya | en_US |
| dc.subject | Perancangan Interior Ritel | en_US |
| dc.subject | Konsep Bisnis | en_US |
| dc.subject | Konsep Desain | en_US |
| dc.subject | Gaya Desain Ritel | en_US |
| dc.subject | Desain Produk | en_US |
| dc.subject | Area Display | en_US |
| dc.subject | Retail Interior Design | en_US |
| dc.subject | Business Concept | en_US |
| dc.subject | Retail Design Style | en_US |
| dc.subject | Product Design Style | en_US |
| dc.subject | Display Area | en_US |
| dc.title | PERANCANGAN INTERIOR RITEL AJBS Home Furnishing | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 23201 | |
| dc.identifier.nim | 20209030 | |
| dc.identifier.dosenpembimbing | Freddy H. Istanto | |
| dc.identifier.dosenpembimbing | Tri Noviyanto P. Utomo | |
