Browsing by Subject "Sense of place, Entrepreneurial Community, Marketing Mix"

Now showing items 1-1 of 1

Entrepreneurial Community and the Unique Marketing Mix As Social Factors that Create Sense of Place in Lok Baintan Floating Market

Kusumowidagdo, Astrid; Wardhani, Dyah Kusuma; Rahadiyanti, Melania (KnE Publishing, 2019-08)

This study was aimed at exploring the conditions of people with an entrepreneurial spirit or entrepreneurial community, precisely located in Lok Baintan Floating Market. Entrepreneurial community in this Floating Market ...