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    The Influence of the Entrepreneurship Subject 4 Curriculum and Seven (7) University of Ciputra Entrepreneurial Spirit towards the Students' Skills to be Entrepreneurs

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    Date
    2009-07
    Author
    Sutanto, J. E.
    Christiani, Natalia
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    Abstract
    In the current situation, the most favorite schools for studying to the graduated high school students are business schools. The students expect to get the business knowledge, skills and practices. However, business schools could develop a curriculum which teaches students to be entrepreneurs that have entrepreneurial spirit to show up their talents in business and either to motivate others in institutional environment. It is needed for the business doers to develop an attractive curriculum to learn business strategies itself. Researchers figure out in changing the students’ mind and reactions to be more critical in learning and applying the business lessons. The curriculum keeps lightening the origins and the nature of mark loan by developing general strategies and tactics to deal with, such as in creating a brand, the packaging, and the price. Using the concept of mark loan, it is to examine how recent development of doing mark loan may be affecting students’ attitudes toward their acknowledgement in business schools. Business schools environment indeed is needed to remain its changes by combining resource-based theory and the business strategies. The influence affect students’ attitudes and beliefs towards the success of entrepreneurship subject 4 curriculum towards the students’ skills to be entrepreneurs.
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    http://dspace.uc.ac.id/handle/123456789/2482
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    »»» UC Town CitraLand, Surabaya - Indonesia 60219 «««
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