Leverage of Entrepreneurship orientation and Market Orientation to Entrepreneurship Marketing In Clothing Industry at East Java

Abstract

One of them is the marketing of goods and services from Indonesia can expand its reach to other ASEAN countries. Existing market share in Indonesia is not less than 252 million people. While in the AEC, the ASEAN market share around 627 million people could be targeted b)' Indonesia. But Indonesia has a greater opportunity to lap into a wider market. Exports and imports can also be done \􀀸 ith a better cost. Awareness about the importance of considering the readiness of AEC' 2015 is a primal") obligation. because if not anticipated and is not prepared. the AEC 2015 has the potential to create instability on the national economy.