PERANAN PENERAPAN STANDAR OPERASIONAL PROSEDUR (SOP) TERHADAP PENJUALAN DAN KINERJA KARYAWAN (SEBUAH KAJIAN TERHADAP BISNIS RESTORAN PADA MASA PANDEMI COVID-19)

Abstract

The implementation of proper and efficient SOPs is very important in a restaurant business in helping employees to work consistently and standards, to provide the best products and services for consumers. During the COVID-19 pandemic, the restaurant business was also affected, causing many industries to experience a decline, including the restaurant business. While in the pandemic, limited resources are the main challenge, optimizing SOPs in guiding employees can provide the best service to maintain or even increase sales. With the clearer SOP implemented by the restaurant, it will help employees to be able to work well and of course, will have an impact on achieving optimal performance. By using a descriptive qualitative approach, this study aims to be able to dig deeper into the role of an SOP that can have an impact on increasing employee performance and also having an impact on the sales side of Mumu Kuru by Cattura Espresso, Surabaya. By interviewing employees at Mumu Kuru by Cattura Espresso, Surabaya, who work in the main kitchen and beverages. The results of the interview explained that clear, easy-tounderstand and consistent SOPs help employees to be able to work by showing good performance, by the wishes of the restaurant. Of course, this will have a good impact on overall sales