Faktor-Faktor Penentu Kesuksesan Start-Up Bisnis di Universitas Ciputra

Abstract

Ciputra University is one of the universities in Surabaya that incorporates entrepreneurship education within the learning activities in each faculty. Each student is required to form a start-up business, either individually or in a group. The purpose of this study is to determine the success factors of start-up businesses at Ciputra University. This research is a qualitative research with member check method. The five informants used in this study consist of three start-up business owner s from Ciputra University and two lecturers who act as facilitators. Research results indicate that the success factors of start-up businesses at Ciputra University are role model, support, and education. This research also suggests that the most influential success factor for start-up businesses at Ciputra University is education.