dc.description.abstract | Mobile payment is a phenomenon that cause major impact in people payment
activities. The aim of this research was to determine the relationship between perceived
ease of use, perceived usefulness and trust in the intention to use mobile payments for
men and women. Individual motivating factors in using mobile payment are different,
including differences in individual encouragement in using mobile payment applications
for men and women. The approach of this research was quantitative with multiple
regression analysis method which is carried out three times to determine differences in
intention to use between men, women, and both. The sample used in this research
amounted to 170 samples with the characteristics of mobile payment users who live in the
city of Surabaya or DKI Jakarta, are at least 21 years old, and are male or female. The
results of this study indicate that the variables of perceived ease of use, perceived
usefulness and trust affect the intention to use mobile payment. However, there are
differences between men and women in their intention to use mobile payments. The result
indicate that difference factors in intention to use mobile payment between men and
women is perceived ease of use variable doesn’t have a significant effect on regression
tests with male data only with 0,006 of significance value, then when the regression test
is carried out with female data only the results shown are that trust variable doesn’t
affect intention to use mobile payment for female respondents with 0,130 of significant
value. | en_US |