| dc.description.abstract | The study entitled “The Influence of Product Quality, Service Quality, and
Timeliness of Delivery on Repurchase Intention at Cake by Tenggilis
Surabaya” has four objectives, namely: (1) Knowing the effect of product
quality on repurchase intention, (2) Knowing the effect of service quality on
repurchase intention, (3) Knowing the effect of timeliness of delivery on
repurchase intention, (4) Knowing the effect of product quality, service
quality, and timeliness of delivery on repurchase intention simultaneously.
Cake by Tenggilis Surabaya is a business engaged in the food industry,
specifically a cake shop. This research uses quantitative methods. The
population in this study was the customers of Cake by Tenggilis. The sample
in this study amounted to 150 respondents. Data were collected through
questionnaires which were distributed online using google forms. In this study,
the data were processed using SPSS 22 for windows. The results of this study
are: (1) Product quality has a significant effect on repurchase intention, (2)
Service quality has a significant effect on repurchase intention, (3) Timeliness
of delivery has a significant effect on repurchase intention, also (4) Product
quality, service quality, and timeliness of delivery simultaneously have a
significant effect on repurchase intention. | en_US |
