| dc.description.abstract | This research is the result of a review of the importance of formulating,
designing, and implementing long-term strategies. The purpose of this
research is to discuss how business strategies enable competitive advantage
in organizations through their design, formulation, implementation, and
control. This review was conducted as part of this research. Companies can
no longer achieve a competitive advantage solely through the prices of their
goods and/or services, nor can they achieve profitability in the short term;
instead, their focus has shifted to the development of long-term strategies.
Methodologies such as descriptive qualitative research from a theoretical
point of view, analysis, synthesis, and documentary review of bibliographic
references related to business strategy, as a generator of business
competitive advantage, and how to achieve returns through long-term
strategic planning are utilized in this study. As one of the conclusions, it
is clear that the importance of developing, designing, and putting into
action strategies that make it possible to achieve long-term results cannot
be overstated, given that the role of managers is currently restricted to the
production of financial performance. | en_US |
