ENTREPRENEURSHIP AS DISTINCTION BETWEEN POOR DISTRICT WITH RICH DISTRICT IN PAMEKASAN

Abstract

This study aims to examine the difference between the level of the poor districts with above average in regency of Pamekasan with the level of the poor districts with below average in regency of Pamekasan. The population is derived from the 13 districts in regency of Pamekasan with a sample of 328 people. The method used is the applied research conducted by combining the entrepreneurial process with the intensity of entrepreneurial called entrepreneurial process model and the intensity of the entrepreneur. The results showed that the distinguishing factor is the poor districts and rich districts is someone's motivation for achievement and creativity to create added value. Achievement motivation will continuously create, use and deploy new products both through product development, the use of a new method for producing which will make the production costs become cheaper.