| dc.contributor.author | Gunawan, Lenny | |
| dc.contributor.author | Efrata, Tommy Christian | |
| dc.date.accessioned | 2017-07-14T04:21:34Z | |
| dc.date.available | 2017-07-14T04:21:34Z | |
| dc.date.issued | 2015-08-27 | |
| dc.identifier.citation | Gunawan, L. & Efrata, T. C. 2015. STUDENTS' PERSPECTIVE IM CHOOSING INNOVATION STRATEGIES IN ATTEMIPT FOR SURVIVTNG VALLEY OF DEATH PHASE: CASE STUDY IN UNIVERSITAS CIPUTRA. International Conference on Entrepreneurship 2015, UCTown, Citraland, August 27-28. | en_US |
| dc.identifier.issn | 2356-3206 | |
| dc.identifier.uri | http://dspace.uc.ac.id/handle/123456789/1097 | |
| dc.description.abstract | Thi! researclt t!inls ta nlnp ltullnts si/trtatp bit\ine$
i nawtion sn1ltugits lpcci/itanlll' thase $hich drc rtithin
ralb, ol Deoth thdse Re.\enrch ohJetts are several sadents'
h snesses \lticlt lQte {on( thtoltgh Enh'eyencltial Proi(t 2
flhje.t\. in lnterndtiaLnt B sincts Itun(tgantut Ptogrdtn,
Ultil,ersitis Cip tru Urtd is gather&l thnltgh htertic)r.
ohserrdtion and I GD nethod:;. His tesearch is .lane sins
qualitatiw desctOtbe nlethad. The retult shows there are six
untmonly usetl b shes\ itlnoNation. \rltich dre: (, prodtrct
Fthrmdnce: (2) prol tt s\t€m), (3) custot er engag€netit;
(1) chonnel; (5) net\totk Llnrt (6) business nolel. Tlte tesedrch
fntltngs ore etpetted to be value adding jtr enn'eprenettrship
e.hrcotian practitiontr and busine;s a\rners, specidlb) within
tnicto scale in orie] b unde$tdnd bcller b sinass innavation
hehdriot" vithin start ut phdse | en_US |
| dc.language.iso | en_US | en_US |
| dc.publisher | Universitas Ciputra | en_US |
| dc.subject | Entrepreneurship Education, Start-Up Business, Innovation Strategies, Valley of Death | en_US |
| dc.title | STUDENTS' PERSPECTIVE IM CHOOSING INNOVATION STRATEGIES IN ATTEMIPT FOR SURVIVTNG VALLEY OF DEATH PHASE: CASE STUDY IN UNIVERSITAS CIPUTRA | en_US |
| dc.type | Other | en_US |
