The Social Capital in Family Firms:Impacts on Family-Longevity-Goals and Performances
Abstract
The research was motivated to
examine the impact of family, specifically in social
capital on firm performances during the COVID-19
pandemic. The research applied a quantitative approach
analysed by both descriptive and inferential statistics
by obtaining questionnaires from using a Likert scale to
create a whole picture of the social capital dimensions
of 89 family firms and their family longevity goals
(FLG) as well as their firm performances (FP). The
research finds that social capital dimensions have
a significant and positive impact on both family
longevity goals and firm performance. Moreover, it is
found that family longevity goals mediate the positive
relationship between social capital dimensions and
firm performances. It is also revealed that the impact of
social capital dimensions is stronger in firms controlled
by the second generation. It is suggested that future
research include the external side of the social capital
to have further understanding on its impact towards
the performance of family business.

