| dc.contributor.author | Shinta, Mercyliana Clara | |
| dc.date.accessioned | 2024-01-24T06:24:46Z | |
| dc.date.available | 2024-01-24T06:24:46Z | |
| dc.date.issued | 2013 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/7031 | |
| dc.description | The rapid development of food and beverage industry especially in café businesshas brought this industry to be high competitive level industry. To create acompetitive and branding, an innovative and unique business concept are needed.Incredible Horror Café is a business concept with horror thematic café.Incredible Horror Café offers the guest enchanting dining experience byimplementing to the entire elements of the café starting from the concept, interiordesign, employee’s performance, service system and innovation of food. It inlocated at Surabaya Town Square and its main target in teenagers and youngexcecutive . Incredible Horror café has a vision to be the conceptual horror café. | en_US |
| dc.description.abstract | Perkembangan pesat industrimakanandan minuman terutama di bisnis kafemembawa industri ini menjadi sebuah industri dengan tingkat persaingan yangtinggi. Untuk dapat memiliki daya saing danbrandingyang kuat, sebuah konsepbisnis yang inovatif dan unik sangat dibutuhkan. Incredible Horror Café adalahsebuah konsep bisnis kafe tematik dengan konsep horror. Dengan konsep horrorini Incredible Horror Café menawarkan suatu pengalaman menikmati hidangandengan mengimplementasikan ke seluruh elemen kafe mulai dari konsep, desaininterior, penampilan pramusaji, sistem pelayanan, dan inovasi penampilan padamakanan. Berlokasi di Surabaya Town Square dengan target market utama remajadan eksekutif muda, Incredible Horror Café memiliki visi untuk menjadi kafeberkonsep horror yang dapat memberikanmemorable momentspada konsumen. | en_US |
| dc.language.iso | id | en_US |
| dc.publisher | Universitas Ciputra Surabaya | en_US |
| dc.subject | Kafe Berkonsep | en_US |
| dc.subject | Horror | en_US |
| dc.subject | Conceptual café | en_US |
| dc.title | INCREDIBLE HORROR CAFE | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 93202 | |
| dc.identifier.nim | 10209057 | |
| dc.identifier.dosenpembimbing | Nini Jayanti Saleh | |
| dc.identifier.dosenpembimbing | Agoes Tinus Lis Indrianto | |
| dc.identifier.dosenpembimbing | Maria Christina Liem | |
