| dc.contributor.author | ARDHANARIS WARI, PRESCILLIA DIAN | |
| dc.date.accessioned | 2024-07-31T06:26:49Z | |
| dc.date.available | 2024-07-31T06:26:49Z | |
| dc.date.issued | 2014 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/7509 | |
| dc.description | ThisdesignismadeforcreatingpackagingandpromotionalmediaforbrandDarpaHandwovenBagexhibition.Media campaignsthat have been designed,boththepackagingandmediacampaignsthatsupportingexhibitsmust be in accordancewith DarpaHandwovenBagtarget.In order tomedia’s that have been selected willbe easiertodelivertoconsumers.Sothat brand value can be conveyedclearly and increaseawarenessaboutDarpaHandwovenBaginthe community | en_US |
| dc.description.abstract | Perancangan ini dilakukan dalam rangka pembuatankemasan dan mediapromosieventpameranbrandDarpa Handwoven Bag.Media promosi yang dirancang, baik itu kemasan maupun media promosipendukung pameranharuslahsesuai dengan target market dariDarpa HandwovenBag.Pemilihan media yang sesuaipadatarget market akanlebih memudahkanuntuk menyampaikanvalue brandDarpa lebih jelaskepada konsumennya,sehingga dapat meningkatkanawareness brandDarpa Handwoven Bag dimasyarakat | en_US |
| dc.language.iso | id | en_US |
| dc.publisher | Universitas Ciputra | en_US |
| dc.subject | etnik | en_US |
| dc.subject | tas tenun | en_US |
| dc.subject | kemasan | en_US |
| dc.subject | promosi | en_US |
| dc.subject | pameran | en_US |
| dc.title | PERANCANGAN DESIGN KEMASAN DAN MEDIA PROMOSI EVENT PAMERAN BRAND DARPA HANDWOVEN BAG | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 90241 | |
| dc.identifier.nim | 20310068 | |
| dc.identifier.dosenpembimbing | Arief Agung Suwasono | |
| dc.identifier.dosenpembimbing | Michael Nathaniel | |
| dc.identifier.dosenpembimbing | Danis Yulianto Hadi | |
