| dc.contributor.author | HADIWIJAYA, EMMA CHRISTINA | |
| dc.date.accessioned | 2024-08-05T04:52:49Z | |
| dc.date.available | 2024-08-05T04:52:49Z | |
| dc.date.issued | 2014 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/7539 | |
| dc.description | This design is made for increasing brand awareness of Emma Christina Illustration.
To increase the brand awareness, writer undertake a reseach of illustration business and its existence in Indonesia to make a good brand building. Choosing the right promotional media also helps increase brand awareness of Emma Christina Illustration. | en_US |
| dc.description.abstract | Perancangan ini dilakukan dalam rangka meningkatkan brand awareness di masyarakat terhadap brand Emma Christina Illustration.
Untuk meningkatkan brand awareness masyarakat, maka diadakan penelitian tentang jasa ilustrasi dan eksistensinya di Indonesia supaya dalam perancangan brand building pesan yang tersampaikan dapat ditata dengan baik. Pemilihan media promosi yang tepat juga membantu meningkatkan brand awareness masyarakat akan Emma Christina Illustration. | en_US |
| dc.language.iso | id | en_US |
| dc.publisher | Universitas Ciputra | en_US |
| dc.subject | ilustrasi | en_US |
| dc.subject | eksistensi | en_US |
| dc.subject | komunikasi | en_US |
| dc.subject | promosi | en_US |
| dc.title | PERANCANGAN BRAND BUILDING DAN MEDIA PROMOSI UNTUK EMMA CHRISTINA ILLUSTRATION | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 90241 | |
| dc.identifier.nim | 20310044 | |
| dc.identifier.dosenpembimbing | Sumbo Tinarbuko | |
| dc.identifier.dosenpembimbing | Ecky Oesjady | |
| dc.identifier.dosenpembimbing | Shienny Megawati Sutanto | |