| dc.contributor.author | Sunarto, Willy | |
| dc.date.accessioned | 2024-12-09T03:49:13Z | |
| dc.date.available | 2024-12-09T03:49:13Z | |
| dc.date.issued | 2010 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/7723 | |
| dc.description | The purpose of this research is to build brand communication of VIE studio as a web design and advertising company which specifically focuses on Indonesian markets, especially in Surabaya, Jakarta, and Bali. According to comprehend market response in Surabaya, Jakarta, and Bali, it has been used questionnaire to survey respondent experiences as a feedback to build ideal brand communication of VIE studio. The conception of corporate identity and promotional items have role to bring perspective values of customers regarding to judge the company image by their corporate identity and promotional items. | en_US |
| dc.description.abstract | Perancangan ini dilakukan dalam rangka pembuatan brand communication VIE studio sebagai spesialis perusahaan web desain & advertising untuk masyarakat di Indonesia, khususnya di wilayah Surabaya, Jakarta, dan Bali. Untuk mengetahui tanggapan masyarakat terhadap perancangan perusahaan tersebut maka dilakukan survei lapangan melalui kuesioner sebagai bentuk masukan balik terhadap perancangan brand communication perusahaan tersebut. Pembuatan identitas perusahaan dan media promosi yang dirancang turut berperan dalam menentukan penilaian masyarakat terhadap citra daripada perusahaan tersebut. | en_US |
| dc.publisher | Universitas Ciputra | en_US |
| dc.subject | Brand Communication | en_US |
| dc.subject | Web Desain & Advertising | en_US |
| dc.subject | Survei | en_US |
| dc.subject | Survey | en_US |
| dc.title | TUGAS AKHIR PERANCANGAN BRAND COMMUNICATION VIE STUDIO SEBAGAI SPESIALIS PERUSAHAAN WEB DESAIN & ADVERTISING | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 90241 | |
| dc.identifier.nim | 20306008 | |
| dc.identifier.dosenpembimbing | Sumbo Tinarbuko | |
| dc.identifier.dosenpembimbing | Christian Anggrianto | |
| dc.identifier.dosenpembimbing | Andreas Bastedo | |
