THE DEVELOPMENT OF AN INTEGRATED SYSTEM TO IMPROVE THE PERFORMANCE OF ANTOR
MetadataShow full item record
THE DEVELOPMENT OF AN INTEGRATED SYSTEM TO IMPROVE THE PERFORMANCE OF ANTOR ANTOR is a start-up company that offers transportation services using motorcycles. During the first months of its operations, ANTOR’s performance was not very progressive, despite the anticipated high demand from its target market. The reason for this resides in the company’s inability to maximize all of the resources or departments that it has to serve its existing customers better while still having the capacity to serve new ones. This is mainly caused by the lack of clear rules and guidelines for ANTOR’s employees and management to do their jobs in a good and standardized manner. Thus, the writer aims to create systems for ANTOR in terms of its Operational and Human Resource aspects, combined together to become an integrated one. This research is a qualitative research which uses observation, interviews, and documentation for data collection methods. Interviewees included came from ANTOR’s real life customers, employees, and competitors. The writer also uses data triangulation to test the validity and reliability of the results. The data collected were analyzed and sorted to create an integrated system for ANTOR at the end. Final results of this research showed that ANTOR really needs an overall system to boost its performance, and so an integrated system is composed to enable the business to gain more profits and survive in the long term.