THE EFFECTS OF TRANSFORMATIONAL LEADERSHIP STYLE TOWARDS EMPLOYEE PERFORMANCE IN CV.COPAGABANA PERFUMERY GRESIK

Abstract

This research was conducted to analyze the effects of transformational leadership style towards employee performance in CV. CopaGabana perfumery in Gresik. CV. CopaGabana perfumery is a perfume company that was estabilished in 1989 by Mr.Akhsanuddin, that focuses on giving the best quality and affordable price in all of its products. This research used factor analysis to analyze the factor that arranged transformational leadership style. There were 4 factors of Transformational Leadership style, Idealized Influence, Inspirational Motivation, Intellectual Stimulation and Individualized Consideration. In order to collect the data, the researcher distributed 50 questionaires to all of CopaGabana’s employee that located in Gresik. Online questionnaires are distributed using 5-point Likert Scale and are analyzed using Multiple Linear Regression. Resulted that Transformational Leadership factors, especially Inspirational Motivation and Individualized Consideration has significant effects toward Employee Performance in CV. CopaGabana perfumery Gresik. The other factors are considered to not effecting employee performance.