| dc.contributor.author | Disa, Olivia El | |
| dc.date.accessioned | 2024-01-24T07:49:04Z | |
| dc.date.available | 2024-01-24T07:49:04Z | |
| dc.date.issued | 2013 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/7033 | |
| dc.description | The purpose of this research is to find out the effect of service quality, facilitiesand location towards decision to stay at Citihub Hotel Surabaya. The populationof the research is that every consumer who has stayedandhas been staying atCitihub Hotel Surabaya at least once. Research method which is used isquantitative. Dependent variable used is decision to stay. Independent variableused is service quality, facility and location. The technique of collecting data inthis research is done by distributing questionnaire with likert scale. Based ondataanalysis, service quality variable, facility and location bring positive effecttowardsdecisionto stayatCitihub Hotel Surabaya. | en_US |
| dc.description.abstract | Penelitian ini bertujuan untuk mengetahui kualitas layanan, fasilitas dan lokasiyang berpengaruh terhadap keputusan menginap di Citihub Hotel Surabaya.Populasi yang ditetapkan adalah konsumen yang sudah pernah menginap atausedang menginap di Citihub Hotel Surabaya minimal satu kali. Metode penelitianyang digunakan adalah kuantitatif. Variabel dependen yang digunakan adalahkeputusan menginap. Variabel independen yang digunakan terdiri dari kualitaslayanan, fasilitas dan lokasi.Teknik pengumpulan data dalam penelitian inidilakukan dengan membagikan kuesioner yang menggunakan skalalikert.Berdasarkan hasil analisis data, dapat disimpulkan bahwa variabel kualitaslayanan, fasilitas dan lokasi berpengaruh positif terhadap keputusan menginap diCitihub Hotel Surabaya. | en_US |
| dc.language.iso | id | en_US |
| dc.publisher | Universitas Ciputra Surabaya | en_US |
| dc.subject | Kualitas Layanan | en_US |
| dc.subject | Fasilitas | en_US |
| dc.subject | Lokasi | en_US |
| dc.subject | Keputusan Menginap | en_US |
| dc.subject | Service Quality | en_US |
| dc.subject | Facility | en_US |
| dc.subject | Location | en_US |
| dc.subject | Decision to Stay | en_US |
| dc.title | ANALISI S PENGARUH KUALITAS LAYANAN, FASILITAS DAN LOKASI TERHADAP KEPUTUSAN MENGINAP DI CITIHUB HOTEL SURABAYA | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 93202 | |
| dc.identifier.nim | 10209055 | |
| dc.identifier.dosenpembimbing | Christina | |
