| dc.contributor.author | Santosa, Danny Tejo | |
| dc.date.accessioned | 2026-03-03T05:27:57Z | |
| dc.date.available | 2026-03-03T05:27:57Z | |
| dc.date.issued | 2022-01-13 | |
| dc.identifier.uri | https://dspace.uc.ac.id/handle/123456789/9254 | |
| dc.description | This study aims to analyze the effect of Perceived Ease of Use on Intention toUsemediated by Perceived Usefulness and moderated by Perceived Enjoyment (Studies ononline college students in Surabaya). The main theory used is the Technology AcceptanceModel proposed by Davis in 1989. The method used in this research is Structural EquationModeling with Partial Least Square. The program used is SmartPLS 3.2.8. This researchwas conducted on students participating in online lectures in Surabaya with a total sampleof one hundred and eighty-four participants taking online lectures in Surabaya. The resultsof this study are that perceived ease of use has a significant effect on perceivedusefulness, perceived usefulness has a positive and significant effect on intention to use, while Perceived Enjoyment does not moderate Perceived Ease of Use on PerceivedUsefulness. | en_US |
| dc.description.abstract | Penelitian ini bertujuan untuk menganalisis Pengaruh Perceived Easeof Use terhadap Intention to Use yang dimediasi oleh Perceived Usefulness dandimoderasi oleh Perceived Enjoyment (Studi pada mahasiswa peserta kuliahonline di Surabaya). Teori utama yang digunakan adalah Technology AcceptanceModel yang dikemukakan oleh Davis pada tahun 1989. Metode yang digunakandalam penelitian ini adalah Structural Equation Modeling dengan Partial Least Square. Adapun program yang dipakai adalah SmartPLS 3.2.8. Penelitianini dilakukan pada mahasiswa peserta kuliah online di Surabaya dengan jumlahsampel seratus delapan puluh empat orang peserta kuliah online di Surabaya. Hasil penelitian ini adalah perceived ease of use berpengaruh signifikan terhadapperceived usefulness, perceived usefulness berpengaruh positif dan signifikanterhadap intention to use, sedangkan Perceived Enjoyment tidak memoderasi Perceived Ease of Use terhadap Perceived Usefulness. | en_US |
| dc.language.iso | id | en_US |
| dc.publisher | Universitas Ciputra | en_US |
| dc.subject | Perceived Ease of Use | en_US |
| dc.subject | Perceived Usefulness | en_US |
| dc.subject | Perceived Enjoyment | en_US |
| dc.subject | Intention to Use | en_US |
| dc.title | Pengaruh Perceived Ease of Use terhadap Intention to Use yang Dimediasi oleh Perceived Usefulness dan Dimoderasi oleh Perceived Enjoyment (Studi pada Mahasiswa Peserta Kuliah Online di Surabaya) | en_US |
| dc.title.alternative | Effect of Perceived Ease of Use on Intention to Use Mediated by Perceived Usefulness and Moderated by Perceived Enjoyment (Study on Online College Students in Surabaya) | en_US |
| dc.type | Thesis | en_US |
| dc.identifier.kodeprodi | 61101 | |
| dc.identifier.dosenpembimbing | Thomas Stefanus Kaihatu | |
