ANALISIS PENGARUH MARKETING MIX (4P) TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI PANCA MAKMUR

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Date
2014
Author
Carlosono, Maria Olivia
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Abstract
the research was aimed at finding out the influence of the marketing mix which consists of product (x1), price (x2), promotion (x3) and place (x4) to the consumer's buying decision of kemudi rice product of panca makmur.
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https://dspace.uc.ac.id/handle/123456789/1858
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