Lecture Papers: Recent submissions
Now showing items 1381-1400 of 3242
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THE EFFECT OF BRAND EVALUATIONS TOWARDS INTENTION TO STAY AT 5 STARS HOTEL WITH SOCIAL MEDIA INFLUENCER AS A MODERATING VARIABLE
(JURNAL ILMIAH MANAJEMEN BISNIS DAN INOVASI UNIVERSITAS SAM RATULANGI, 2022)Pandemi Covid-19 telah mendatangkan penghambatan bagi perekonomian Indonesia, khususnya di sektor pariwisata. Riset pemasaran di industri pariwisata dan perhotelan dapat membantu memulihkan sektor pariwisata dan perhotelan ... -
The Effect of Gamification towards repurchase intention in e-commerce platform with Technology Advancement Model (TAM) as a Moderating Variable
(JMBI Unsrat, 2022)Indonesia yang merupakan negara terpadat ke-4 di dunia ini memiliki banyak potensi untuk bisnis e-commerce, hal ini dapat dilihat dengan munculnya berbagai platform e-commerce seperti Tokopedia, Shopee, Bli Bli dan masih ... -
Psychopreneur to Empower Life
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Defining the Sense of Place Components in the Food and Craft Market at the World Heritage Site
(Humaniora, 2022)This research aimed to strengthen the future sense of place by focusing on the sense of place components, namely, physical, social, personal, and shared meaning aspects, as input to local stakeholders. The sense of place ... -
The Analysis of Sense of Place Borobudur Temple Shopping Areas : A Study about Physical and Social Factors in a Historic Commercial Area
(Penerbit Universitas Ciputra, 2022) -
Exchanged Actors Behind The Creation of Sense of Place Value in Indigenous Tourism Enterprise Karangrejo Borobudur Indonesia
(Journal of Enterprising Communities : People and Places in The Global Economy, 2022)Purpose – According to the Ministry of Tourism and Creative Economy, there are 7,275 indigenous tourism enterprises in Indonesia. However, only 0.5% of these are certified as a sustainable tourism village. One of them is ... -
Perancangan Motif Tekstil Kontemporer Berbasis Isu Budaya Populer Dengan Prinsip Localism
(Jurnal NARADA, 2022)Sub sektor fesyen bagian dari sektor ekonomi kreatif (ekraf) merupakan penyumbang PDB yang berkontribusi mengangkat pertumbahan ekonomi Indonesia. Industri fesyen akan terus menawarkan diferensiasi dan kebaruan dalam setiap ... -
Penguji Disertasi
(2020) -
PUSAT LAYANAN AKUNTANSI DAN PERPAJAKANUNIVERSITAS CIPUTRA
(Dikti, 2017) -
ANALISIS STRATEGI MARKETING DAN PENERIMAAN PASAR PADA PRODUK BIJI ALPUKAT “ALPUKATUIL”
(JIMEA: Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi, 2022)Penelitian ini dilakukan untuk menganalisa bagaimana strategi marketing dan penerimaan pasar pada produk Alpukatuil yang sudah kami produksi. Harapannya agar penelitian ini bermanfaat di pasaran dan bisa survive di masyarakat. ... -
ATRIBUT CELEBRITY ENDORSER TERHADAP MINAT BELI PAKAIAN CUSTOM GS CLOTHING
(PERFORMA: Jurnal Manajemen dan Start-Up Bisnis, 2020)The popularity of celebrity endorser is recently often used as a promotional strategy because it is considered effective in increasing sales. This phenomenon that is familiar is utilized by GS Clothing, a business startup ... -
PENGARUH SELF-EFFICACY, PERCEIVED BEHAVIORAL CONTROL DAN ATTITUDE TOWARDS ENTREPRENEURSHIP TERHADAP WOMAN’S ENTREPRENEURIAL INTENTION DI PULAU JAWA SELAMA MASA PANDEMI COVID-19
(Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis, 2022)Entrepreneurship is very important for Indonesian economy, yet the number of women entrepreneurs in Indonesia is still very low, based on IWAPI data ini 2018, only 14 million of 60 million SMEs in Indonesia are managed by ... -
Manajemen Stratejik: Konsep dan Kasus
(Manajemen Stratejik: Konsep dan Kasus, 2022) -
RELASI KEPEMIMPINAN SITUASIONAL DAN POLA KOMUNIKASITERHADAP KINERJA TIMPROJECT BISNISGENERASI Y
(Yayasan Nusantara Hasana Berdikari, 2022)Entrepreneurship and business have become the main colors in the tertiary curriculum in the last 10 years. The government through BEKRAF and ministerial regulations on graduate standards encourage a curriculum that increases ... -
Determinants of Intention to Use the TikTok Application among Generation Z
(Jurnal Ideas, 2022)The urgency of the study is to analyze the effect of perceived ease of use, perceived enjoyment, and facilitating conditions on the intention to use the TikTok application service in the generation Z group in Indonesia. ... -
The Effect of Perceived Quality, Brand Loyalty, Price Fairness, Satisfaction Toward Repurchase Intention on Bakery SMEs in Central Java
(JURNAL AKUNTANSI, MANAJEMEN DAN EKONOMI, 2022)The purpose of this study was to determine the effect of Perceived Quality, Brand Loyalty, Price Fairness, Customer Satisfaction Toward Repurchase Intention on SMEs CV. Mitra Pangan in Central Java. The data analysis tool ... -
THE MEDIATING ROLE OF CUSTOMER SATISFACTION ON REPURCHASE INTENTION: AN EVIDENCE FROM THE SERVICE INDUSTRY
(Jurnal Entrepreneur dan Entrepreneurship, 2022)This study aims to determine the effect of Service Quality on Repurchase Intentions with the mediation of Customer Satisfaction. This study is classified as quantitative research with a population of all start-up business’ ... -
Re-Examining Millennials Intention To Continuously Use E-Wallet Applications : The Role Of Technology Acceptance Model
(Jurnal Primanomics : Jurnal Ekonomi dan Bisnis, 2022)This study aims to re-examine the Technology Acceptance Model (TAM) to explain Millennials’ intention to continously use the e-wallet applications by using Perceived Ease of Use (PEOU) and Perceived Usefulness (PU). There ... -
PROSES PELATIHAN KEWIRAUSAHAAN UNTUK MENINGKATKAN KINERJA DAN KUALITAS ANGGOTA KOPERASI KPSP SETIAKAWAN NONGKOJAJAR
(Kumawula: Jurnal Pengabdian Kepada Masyarakat, 2022)The entrepreneurship coaching process program was given to Koperasi KPSP Setiakawan Nongkojajar. Participants who took part in the entrepreneurship coaching process program were representatives of the management, employees, ... -
STIMULUS-ORGANISM-RESPONSE (S-O-R) MODEL APPLICATION IN EXAMINING THE INFLUENCE OF SOCIAL MEDIA MARKETING ON PURCHASE DECISIONS IN THE HEALTHCARE INDUSTRY: THE MEDIATING ROLE OF BRAND TRUST
(2022)Social media has revolutionized the traditional marketing paradigm, where traditional marketing communication is usually regarded as a one-way relationship between service providers and consumers. The purchase decision is ...