DSpace at Universitas Ciputra: Recent submissions
Now showing items 5341-5360 of 8562
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PENGARUH HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN SISTERS COLLECTION
(Universitas Ciputra Surabaya, 2013)Penelitian ini bertujuan untuk mengetahui faktor yang mempengaruhi keputusan pembelian produk Sisters Collection. Variabel bebas yang diteliti adalah harga dan promosi, keputusan pembelian sebagai variabel terikat. Teknik ... -
AN ANALYSIS ON THE ACCOUNTING RECORD PROBLEMS AND THE SOLUTION FOR A VALID ACCOUNTING REPORT FOR SINAR MAS FURNITURE
(Universitas Ciputra Surabaya, 2013)The purpose of this research is to explore the accounting record problems in Sinar Mas Furniture and find the solution to make a valid accounting report through the use of a good documents flowchart system, especially for ... -
PENGARUH KUALITAS JASA TERHADAP KEPUASAN KONSUMEN IKAN GURAMI UD TAMBAK SUBUR
(Universitas Ciputra Surabaya, 2011)Pada penelitian dengan judul “PENGARUH KUALITAS JASA TERHADAP KEPUASAN KONSUMEN IKAN GURAMI PADA UD TAMBAK SUBUR” digunakan 5 variabel yang mencakup variabel aesthetic, perceived quality, reliability, serviceability, dan ... -
PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK PAKAIAN GENESIST
(Universitas Ciputra Surabaya, 2013)Penelitian ini bertujuan untuk mengetahui pengaruh harga dan kualitas produk terhadap keputusan pembelian produk pakaian Genesist. Populasi dari penelitian adalah konsumen Genesist yang pernah melakukan pembelian produk ... -
STUDI KELAYAKAN PENGEMBANGAN BISNIS PEMBAKARAN ARANG TEMPURUNG KELAPA DENGAN METODE DOUBLE-BARREL PADA CV BHINNEKA CIPTA PRATAMA
(Universitas Ciputra Surabaya, 2013)Penelitian ini bertujuan untuk mengetahui kelayakan rencana pengembangan sistem produksi Bhinneka Cipta Pratama dengan metode double-barrel yang ditinjau dari aspek pasar dan pemasaran, aspek hukum, aspek teknis dan ... -
PENGARUH HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KONUSMEN PADA USAHA UNTITLED
(Universitas Ciputra Surabaya, 2013)Penelitian ini berjudul pengaruh harga dan promosi terhadap keputusan pembelian konsumen Untitled. Penelitian ini memiliki tujuan untuk mengetahui pengaruh dari variabel bebas yaitu faktor harga (X1) dan promosi (X2) ... -
PENGARUH PROMOSI DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN SPIRIT FUTSAL
(Universitas Ciputra Surabaya, 2013)Perubahan lingkungan bisnis yang mengubah preferensi pelanggan menuntut adanya inovasi dan kreativitas dari setiap perusahaan untuk dapat tetap bertahan dalam persaingan bisnis.Selain itu factor promosi turut mengambil ... -
Leader-Member Exchange Paradigm in RSUD Dr. Saiful Anwar Malang
(Jurnal Manajemen Bisnis, 2021)Research aims: The study was conducted to discuss the phenomenon of destructive leadership, cynicism, and employee performance that occurred at Dr. Saiful Anwar Malang Hospital. The purpose of this study is to look at the ... -
INTENTION TO CONTINUE PARTICIPATING: SYSTEM INTERACTIVITY, VIRTUAL SITES, COMMUNITY COMMITMENT IN ONLINE HIJABS COMMUNITY
(Jurnal Aplikasi Manajemen (Journal of Applied Management), 2021)This study aims to examine system interactivity affecting member commitment and intention to continue participating in the online hijabs community. At the same time, testing how the role of virtual sites in the form of ... -
ANALYSIS OF INNOVATION, PROACTIVE, AND RISK TAKING AS PRESENTATIONS OF ENTREPRENEURIAL ORIENTATION TOWARDS BUSINESS SUCCESS OF SECOND AND THIRD GENERATION FAMILY BUSINESS IN INDONESIA
(Universitas Ciputra, 2021)This study is aimed to analyze the effect of entrepreneurial orientation towards the business success of second and third generation family businesses in Indonesia. The entrepreneurship orientation covers three indicators ... -
The Influence of Total Rewards Approach to Employees Sales Performance in Bersatu Sukses Group
(Magister Management Universitas Ciputra Surabaya, 2021)This study aims to analyze whether the six aspects of total rewards approach – performance and career management, quality work environment, work and/or home integration, base pay, benefits, and contingency pay – affect ... -
Anthology Entrepreneurship
(Penerbit Universitas Ciputra, 2021) -
An Analysis of Consumers’ Preferred Attributes of COK-KIS Products
(KnE Publisher, 2021)The increase in competition is felt by pastry producers. COK-KIS, established in 2016, needs to increase their sales by improving their products using the attributes that are preferred by potential consumers, in terms ... -
Factors That Influence Reseller Purchasing Decisions
(KnE Publisher, 2021)This study was conducted to examine what factors shape reseller purchasing decisions. This study used a quantitative approach by collecting data using questionnaires and then organizing the data using SPSS and SMART-PLS. ... -
The Analysis of Customer Satisfaction Assessments to Determine E-Siap Product Development Strategies
(KnE Publisher, 2021)This research was conducted to measure E-Siap customer satisfaction based on six main factors: visual aesthetic, content, e-trust, e-convenience, e-cost effectiveness and e-response. This research used a quantitative ... -
Management and Business Development of a Furniture Company in Studio Inside Surabaya
(KnE Publisher, 2021)The purpose of this study was to conduct a feasibility analysis to determine the steps in the management and development of furniture businesses in Studio Inside Surabaya. The aspects which were studied were the legal, ... -
Serba Delapan (8) Menjadi Seorang Entrepreneurial Marketer
(Universitas Ciputra, 2021) -
Modul Pengembangan Entrepreneurial Marketer
(Universitas Ciputra, 2021) -
FIVE FORCES ANALYSIS, VALUE CHAIN ANALYSIS, DAN SWOT ANALYSIS DALAM MENENTUKAN STRATEGI BERSAING PADA USAHA BATOC CRAFT
(Universitas Ciputra Surabaya, 2013)BATOC CRAFT merupakan usaha yang bergerak di bidang kerajinan tempurung kelapa. Penelitian ini bertujuan untuk mengetahui strategi bisnis yang tepat dalam membangun keunggulan kompetitif perusahaan BATOC CRAFT agar dapat ... -
PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN ANUGERAH PANGAN SENTOSA
(Universitas Ciputra Surabaya, 2013)Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk dan kualitas layanan terhadap kepuasan pelanggan Anugerah Pangan Sentosa (APS), baik pengaruh secara parsial maupun secara simultan. Variaebel yang digunakan ...